MarTech Audit
System
Know exactly where your marketing is leaking revenue.
An AI-powered MarTech intelligence platform that continuously audits your marketing ecosystem, uncovers hidden revenue leaks, and tells you exactly what to fix to maximize ROI.
- Analytics & Measurement Gaps
- Website Performance Issues
- Data & Audience Gaps
- Conversion & Retention Gaps
Brands spend crores on advertising agencies — but have no systematic way to know if that spend is working.
No unified diagnostic
Agencies report in silos. One dashboard for Meta, another for Google, another for marketplace. There is no single view of marketing effectiveness across all services.
Revenue leak is invisible
Brands lose ₹15–30L/month to preventable gaps — poor website speed, absent measurement layers, no first-party data — without knowing it. The bleed is silent.
Technology is underutilised
Most agencies run services at L1 automation (tool-assisted) when L3–L4 is available. Brands pay for human effort where AI should be doing the work.
Not a one-time report. An ongoing intelligence system.
Evidence-backed
Every finding cites its source. P1–P4 public signals + C1–C3 client data. No assertion without evidence.
Revenue Impact Formula
Every critical finding translated into ₹ monthly impact. The CMO sees money, not just scores.
Benchmark Engine
3-layer benchmarks: published research + platform data + KiEverse proprietary. Category-specific, India-specific.
| Service Categories | Foundation | Execution | Impact | Automation | Score |
Revenue Leakage (In Lakhs) |
|---|---|---|---|---|---|---|
| Analytics & Measurement | L1 | 32 | ₹1.80 | |||
| Website & CRO | L2 | 45 | ₹2.35 | |||
| Paid Media | L2 | 61 | ₹3.5 | |||
| SEO/AEO | L1 | 40 | ₹2.5 | |||
| Content Marketing | L2 | 48 | ₹1.15 | |||
| Social Media | L3 | 60 | ₹2.85 | |||
| Email Marketing | - | - | - | - | No Spend | |
| Marketing Automation | L0 | 30 | ₹2.7 | |||
| Data & CDP | L0 | 28 | ₹2.85 | |||
| CRM & Retention | L1 | 42 | ₹1.95 | |||
| E-commerce Marketing | L3 | 66 | ₹0.92 | |||
| Influencer Marketing | - | - | - | - | No Spend | |
| Creative & Design | L2 | 58 | ₹1.30 | |||
| PR & Communications | L1 | 44 | ₹1.90 |
Complete visibility across 30 marketing services
Every service scored across 4 dimensions and benchmarked against your category median.
- Foundation: Measures how well capabilities are deployed.
- Execution: Measures how effectively they are executed.
- Impact: Measures the business outcomes achieved.
- Automation: Measures marketing maturity from L0 to L4.
The only platform that combines everything that matters
Full Marketing Stack
30 services across the entire marketing funnel
Technology + Execution
Maturity scoring + execution quality assessment
Revenue in Rupees
Every finding quantified in monthly ₹ impact
India-Specific Benchmarks
Category-specific benchmarks for the Indian market
Ongoing Intelligence
Continuous monitoring, not just a one-time audit
Evidence-Backed
Every finding linked to verifiable evidence
Know exactly where your marketing is leaking revenue.
Start your MarTech Audit today and stop leaving money on the table.